Silk Wax & Esthetics

We crafted an elegantly branded website that highlights the unique experience of Silk Wax & Esthetics, connecting it with a user-friendly booking service.
Silk Wax & Esthetics
Industry
Health & Wellness
Services
Overview

Refreshing with Radiance

Silk Wax & Esthetics, with the launch of their brand new studio space, sought an equally refreshing Squarespace website, equipped with Boulevard integration. Designed from the ground up with detailed branding, strategic planning, and creative copywriting, this platform seamlessly combines the convenience of online booking with a sophisticated in-person point of sale (POS) system.
the Client

Reinvigorating with Personalized Treatments

For over a decade, Silk Wax & Esthetics has been a Denver haven for personalized skincare. Led by the passionate Melissa, their experienced team creates customized routines using gentle, effective methods and the power of K-beauty. They prioritize client connections and long-term skin health through holistic practices, building a welcoming space for self-care and radiant results.

The Challenge

Maximizing Advertising Efforts

Silk Wax & Esthetics aimed to overhaul its online presence to better reflect its premium branding and improve the potential for paid advertising. The challenge lay in seamlessly integrating online booking capabilities for enhanced conversion tracking, ensuring a unified customer experience from digital engagement to salon visit.

The Project

Where Beauty Meets Function

We worked in close collaboration with Silk Wax & Esthetics to create a sophisticated Squarespace website seamlessly integrated with Boulevard, a leading appointment scheduling and management software. This powerful combination streamlined the booking process for both clients and staff, allowing for effortless appointment scheduling, online booking, and comprehensive paid media campaigns.

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